About WWV.

A marketing agency with its studio and crew in New Cairo, a company in the UAE and a presence in the UK.

We don’t run marketing. We install a system that brings you clients.

WWV, short for Worldwide Vendor, is a marketing agency with its studio, crew and day-to-day team in New Cairo, a company registered in the UAE, and a presence in the United Kingdom. We work with brands in healthcare, tourism, fashion, food and professional services, most of them on a monthly retainer, which means we run the account day to day rather than delivering one campaign and leaving.

What makes that work is that everything is in house: strategy, content, design, photography, film, editing, media buying and events. The idea written into the strategy is the same idea that gets shot, published and measured.

We work in Arabic and English. The Arabic is written from scratch rather than translated, which is a difference you can see in both the Egyptian and the Gulf market.

Gulf clients contract with our UAE company, while the production and crew come from our Cairo team.

Our crew covering a live event

The film

How we think.

Our own film, shot in the studio: what we do, who it is for, and why a campaign that looks good is not the same as one that sells. In Arabic, with subtitles on screen.

36 seconds · Arabic, subtitled

36 seconds · Arabic, subtitled

The method

GCE.

A campaign almost never fails at the campaign. It fails at positioning, at the journey, or at what happens after the lead arrives. GCE is how we find which one, before you spend on ads to cover it up.

G.

Growth

Who you are to the market, what you sell, to whom, and the route they take to buy.

Positioning, offer structure, audience clarity and the journey mapped out before anything gets made. This is where most of the money is won or lost, and it is the part most agencies skip.

C.

Conversion

Turning attention into enquiries rather than applause.

The content that actually converts, the booking journey, the offer itself, how a lead gets qualified, and the retargeting that catches the people who hesitated.

E.

Execution

The running of it, month after month.

Ads, funnels, lead handling and the closing system, measured every month against the targets set in G — not against whatever the numbers happened to do.

Where we are

New Cairo.

Egypt

Studio, crew and the day-to-day team

Dubai.

United Arab Emirates

Company registered in the UAE, serving Gulf clients

London.

United Kingdom

UK presence for European clients

16

brands on retainer

8

services under one roof

4

ad platforms bought monthly

2

languages, both written in house

Start with the problem, not the campaign.